Great Marketing Books for your Library
Marketing books can help you stay informed and can help you come up with new ideas. Here are some of the marketing books I most recommend, as well as some favorites that are not specifically geared to marketing, but I find still helpful for several reasons.
Here are some of my favorites:
The Twitter Book: Excellent book on what Twitter is and how to use it for your business. Great for newbies, simple and easy to understand and implement, but even if you've been Twittering for awhile, you'll find new ideas here:
This book is not just for marketers, but it can really help motivate you to do just a little bit more (the extra degree) and get stellar results. Very short, but powerfully inspirational!
Martha Stewart has a slew of successful business ventures and she shares her tips in The Martha Rules.
For more info on this book, you can read my review here.
One of my all-time favorite books on goals (I have both the audiobook and the paperback!). I use this information for myself and in training. Solid information that can help you set better goals and achieve more of them:
No matter what you are marketing or selling or writing about, Made to Stick is a great resource for learning how to tell compelling stories and help your message stand out in the noisy world of marketing and advertising.